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Your brand + how you represent yourself to your audience is crucial to your success and attracting your dreamies. If you're not sure what exactly your brand represents or having difficulty keeping a cohesive thread throughout your marketing efforts, make sure you read this blog post + download our free worksheet and start creating consistency within your brand.
We've rounded up some of our favorite holiday gifts for the ultimate girl boss. Not only are all of these gift ideas useful + thoughtful, but they're all made by small businesses run by girl bosses just like you! Happy shopping!
Instagram Live is a new + super exciting feature for an already engaging social media platform. If you're wondering if Instagram Live is right for your brand, click through to read how you can utilize this new tool + engage with your audience!
Instagram Live is on its way! Click through to read everything you need to know about the newest Instagram feature, how it works, + what you can do once it gets here!
We're getting social with small business owner + San Diego workshop sponsor, The Carpenter's Daughter. Click to read more about Brit + how social media is shaping her business!
Instagram Stories are a great tool for reaching your audience + boosting engagement during the Holiday season. Click through to read how you can utilize its features to engage + boost sales!
Have you ever looked at a similar brand or business online and wondered what makes them so successful? If not, it might be time to dig into some competitive analysis on social media and see what is working for your competitors. Learn how you can boost your own brand by scoping out the competition!
Boss babe, you need to take care of yourself. We know that being a creative entrepreneur often means running yourself ragged, but that won't help you or your business. Check out these tips from licensed Master Social Worker, Jessica Novello + put your self care first!
Is your day job zapping your energy and taking away from your creative energy? If your side hustle isn't getting the time it deserves lately, check out these 5 tips on how to stay inspired when working a big girl job to pay the bills.
A seasoned blogger will tell you that a great blog post requires serious planning beyond just writing. Click through to read which project management tools we love for getting your blogging process streamlined, organized, and make the best blog posts you possibly can!
The holidays are almost here and if you're a small business owner this is likely your busiest season! Find out how you can utilize Instagram and Instagram stories to boost your holiday sales and help that bottom line!
Instagram has been rolling out all kinds of new features lately. Are you utilizing them the best way possible for your brand? Click through to see our new favorite Instagram features and how you can use them strategically to grow your business!
We're getting social with our SLC + SD sponsor, Heartmade by Emily! Click through to read how this boss babe attorney-turned-etsy shop owner balances owning her own small business, being a mama, and using social media to grow her online presence!
You've written a fabulous blog post but you're not driving any traffic to it...what is going on? Did you optimize your post for SEO before you published? If not, maybe that's where you should start. Click to read through about our favorite tool, Google Adwords Keyword Planner + how it can boost your blog's SEO + drive traffic like crazy!
Don't start your day off on the wrong foot, boss babe! Create a sustainable morning routine that sets you up for success each time. If you need some tips, we've included a handy checklist that will make sure you're doing everything you need in the morning to have the best day ever!
Say hello to our latest Socialite of the Month, Jana Meister! Click to read more about Jana and all of fashion, blogging + social media adventures in Kansas City!
If you've been seeing sponsored instagram posts and considering joining up with a brand to become an ambassador, that's awesome! Just make sure you're following the golden rules of #ad sponsored posts so it doesn't affect your following or your engagement rate. Click through to read more about the do's and don'ts for sponsored posts on Instagram!
Podcasts have become such a great learning tool for all boss babes, social media marketers included! Click to see which four we can't live without + even snag some show notes to work along with!
With so many accounts and so much saturation, tagging is starting to get a bit muddy on Instagram. We're breaking down for you the etiquette for tagging on Instagram, including the rules from Insta's own guidelines! Click through to make sure you're doing it correctly!
Instagram stories are here to stay (sorry, Snapchat - we still love ya), so why not utilize them for your business? We've put together 11 of our favorite creative ways to use Instagram stories to grow your audience and attract new business. Click to read more!
Pinterest is such a valuable resource for bloggers to learn + improve their blogging skills. Instead of spending your time searching for articles, let them come to you! Here are 8 Pinterest boards every blogger should follow to boost their skills + find new connections.
If you're constantly running around like I am, you may start to neglect your creative outlets such as your blog. Instead of abandoning your passions, find a way to make it work for you! See which apps + tools we recommend for the busy blogger on-the-go!
Introducing our September Socialite of the Month, Christie Lawrence! Christie is a San Diego blogger + the creative force behind Christie Loves Flora. Click through to read more about this blogger babe + how her experience with social media has impacted her little corner of the Internet!
Thinking about launching a new social platform for your business or your brand? Before you start inviting your audience to follow along, make sure you follow these 5 steps first! Setting a strategy before you launch your new platform will help you ensure your audience is engaged + your resources are properly placed!
Ready to make the most out of your blog through your new social bestie, Twitter? Before you protest, think about how you've been utilizing Twitter in the past. Have you been maximizing engagement + doing everything you can to drive traffic to your blog? If not, click to read through + see what you should be doing to make the most out of this social platform.
There's a big difference between paying influencers for your brand + cultivating organic brand advocates. These ambassadors can be incredibly important for your blog or business and will sing your praises from the rooftops. Click through to see how you can find yours!
This month we're getting social with local SLC small business, Tea Zaanti. As one of our workshop sponsors, Tea Zaanti played an instrumental part in keeping our SLC Socialites happy + healthy throughout the weekend. Click to learn more about this thriving small business + how they're engaging with the SLC community!
Before you run to sign up for that new social platform all the kids are talking about, take a step back. Your time + resources are valuable and should be spent only on channels where your audience is hanging out and your content aligns. Click through to read which three questions you should ask yourself before joining another social media platform.
Snapchat is for so much more than puppy filters (even though those are our fav)! Snapchat has quickly become one of the most valuable social media platforms you can be on to promote your brand or business. But like all other platforms, it doesn't work unless you do! Click through to read our tips on how to boost your engagement on Snapchat + connect with your audience!
As a creative entrepreneur it's easy to get distracted when you work from home. So turn off those Law and Order: SVU reruns + see our 7 tips for making the most of your workday no matter where you set up shop.